Hundreds of Dogs Have their Day People and their Pooches Participate in 7th Annual VPI K9K Pet Cancer Awareness Walk

Nation’s Largest Pet Insurer Raises more than $16,000 for Pet Cancer Research

Brea, Calif. (Nov. 12, 2013) – Hundreds of people and their furry, four-legged family members came out to Shoreline Village Lighthouse & Peninsula in Long Beach, Calif. on Nov. 9 to support and raise funds for pet cancer research at the seventh annual Long Beach VPI K9K Cancer Awareness Walk. Veterinary Pet Insurance Co. (VPI), the nation’s first and largest provider of pet health insurance, hosted the 3K (1.8 miles) walk to benefit the Animal Cancer Foundation (ACF), a non-profit organization dedicated to finding a cure for cancer by funding research in comparative oncology, the study of naturally occurring cancers in pets and people. Since 2007, VPI has raised more than $175,000 to benefit the ACF.

“Along with the hundreds of thousands of dollars raised over the past seven years, our partnership with VPI has enabled the Animal Cancer Foundation to generate public awareness about the number one disease-related killer of dogs in the United States,” said Barbara Cohen, executive director, ACF. “This year’s Long Beach K9K was a success, and we are honored to further our joint commitment to raise funds that are used to develop and support comparative oncology research that advances the prevention and treatment of cancer for people and pets.”

Among the participants at the event were those walking in memory of pets that lost their battle with cancer. Last year, VPI policyholders spent more than $20 million on the top 10 cancer-related conditions.

“One in four dogs and one in five cats will have cancer in their lifetime,” said Carol McConnell, DVM, MBA, vice president and chief veterinary officer for VPI. “At VPI we received a record number of claims last year for cancer diagnosis and treatment. For us, it’s not enough to be there for pet owners financially: We are also committed to raising awareness and funds to fight this deadly disease. Through events like the Long Beach VPI K9K and our partnership with the ACF, VPI remains committed to both educating pet owners about cancer and to providing financial products to help pet parents and veterinarians fight cancer in pets.”

In addition to the funds raised at the Long Beach VPI K9K, VPI will donate $5 to the ACF, up to $10,000, for every photo, story or statistic shared on Twitter, Instagram and Facebook using #CurePetCancer. For more information about the campaign, visit

To learn more about pet cancer and tips for detecting pet cancer, go to For more information about the Animal Cancer Foundation, please visit

About Veterinary Pet Insurance

With more than 500,000 pets insured nationwide, Veterinary Pet Insurance Co./DVM Insurance Agency (VPI) is a member of the Nationwide Insurance family of companies and is the oldest and largest pet health insurance company in the United States. Since 1982, VPI has helped provide pet owners with peace of mind and is committed to being the trusted choice of America’s pet lovers.

VPI Pet Insurance plans cover dogs, cats, birds and exotic pets for multiple medical problems and conditions relating to accidents, illnesses and injuries. CareGuard® coverage for routine care is available for an additional premium. Medical plans are available in all 50 states and the District of Columbia. Additionally, one in three Fortune 500 companies offers VPI Pet Insurance as an employee benefit. Policies are offered and administered by Veterinary Pet Insurance Company in California and DVM Insurance Agency in all other states. Underwritten by Veterinary Pet Insurance Company (CA), Brea, CA, an A.M. Best A rated company (2012); National Casualty Company (all other states), Madison, WI, an A.M. Best A+ rated company (2012). Pet owners can find VPI Pet Insurance on Facebook or follow @VPI on Twitter. For more information about VPI Pet Insurance, call 800-USA-PETS (800-872-7387) or visit

About Animal Cancer Foundation

Animal Cancer Foundation (ACF) is a nonprofit organization dedicated to finding a cure for cancer by funding research in and increasing public awareness of comparative oncology, the study of naturally occurring cancers in pets and people. ACF provides research grants to medical and veterinary oncology professionals studying comparative oncology models. ACF does not fund studies that would induce cancer in pets. Clinical trials are offered to pet owners in their local oncology practices. ACF serves as a preeminent resource in educating the public and scientific communities to the value of the comparative oncology model not only to discover valuable new ways to treat cancer in pets, but that these advances may lead to more effective, less toxic therapies for people.

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P.O. Box 2344
Brea, CA 92822-2344